Update At Last

I've been lax again about updating this blog. Been very busy with my Joint music venture with Gary Vine. Our partnership business name is JV Creations and I have built a website at www.jvcreations.co.uk for our partnership. Gary is in the process of building a music download site at www.megamusicvideos.co.uk, I am building up the original mega music site and we are building a music website design and hosting service sites. Mega Music Talent went belly up when I tried to upgrade the memberspeed software. That software could be really good but it brings so many problems that we have decided not to use it on our sites and build something else on that site instead.

XSitePro version 2 came out recently and I've been having a splendid time rebuilding some of my sites and building new ones. There are so many added features to the upgrade that I'm finding the software awesome. I've written a review about XSitePro 2 and will post that next.

My latest website is at www.uksmartguide.com I've got a lot to do but I intend to include articles, pictures and information about every area of the UK in time.

BB Articles is still going strong, over 50,00 articles now but it won't grow much for a while because I'm gradually deleting articles that have dead links. Rather than delete them all I am considering adding a link for a charity instead if the authors don't get back to me with new links.

Writing Reviews For Article Marketing

There are several review sites on the Internet and for two years I regularly submitted reviews to two of them. Reviews are a writer’s opinion of a product or service and writing and submitting them are in some ways similar but also different to writing for article marketing. In this article I’m going to make comparisons and show how I think that reviews can be used in article marketing.

Detail and Information

For me writing reviews was good grounding for article marketing. I had previously written articles for home business magazines but when I started to write reviews I soon found that I needed to add more detail and information to do well in the review site ratings and earnings, sometimes it could get a bit silly when over critical members would want to know every little detail about packaging when the site owners did not.

The more detail and information we add to an article the better. Some article marketers split their information into several articles instead of writing one information packed article. That may work better for getting quick back links but if I tried to do that I would feel as if I was selling myself and readers short. There is always the option of using part 1, 2, 3 etc in the article titles but if a site visitor looking for information found part 3 first would they bother to look for parts 1 and 2 when they can just click back to the search engine and find a full article on the subject that they are interested in?

As we are always hopeful that a publisher may use our articles as website or ezine content I suspect that if an article comes in several parts it would have to be really good to stand a chance of being chosen.

Warts And All

There is a difference between reviews written for sites like Ciao and Dooyoo and reviews written for article marketing. On the review sites you review a product warts and all. The reviews need to be honest because it is useful feedback for manufacturers and because the review sites are communities your credibility is at stake amongst other members. The rewards are not very high even for top writers, but I guess that would depend on which area of the world that you live in.

Most of the reviews that I’ve seen in article or Internet marketing are full of praise and no warts. You know that the authors are trying to sell a product or get readers to join the latest millionaire making affiliate programme. You also know that many of the reviews will be dishonest because the authors are trying to gain product or affiliate sales.

In article marketing the rewards are backlinks to your sites and hopefully syndication of your articles to get more backlinks. The money that can be earned through article marketing is greater and especially if an article goes viral, but as with review sites you don’t earn anything if you don’t get it right.

Getting Content Right

Getting the content right for reviews and article marketing is much the same. Quality, information, legibility, correct grammar and punctuation, advice, detail, layout and for me simplifying technical explanations to a level that most can understand. That last one was my idea! If a reviewer is writing about a particular model of mp3 player and that review is found in a search for information about mp3 players by somebody interested in buying one; and the reader can’t understand the technical jargon then they are going to look elsewhere for advice.

The same applies to article marketing. If your article about mp3 players is linking back to your site or blog that incidentally has adverts for mp3 players you want the reader to go all the way down to the bottom and click on your link, not click away because you have lost their understanding part way through. As a publisher looking for website content I would be more likely to go for an article that is easy to understand rather than one giving the same information but full of technical jargon. That is unless you are aiming your article towards techie sites and that’s a whole different ball game.

When you write product reviews for the review sites you don’t need to think about key words and phrases as in article marketing, though if the review sites pay per visitor click it’s not a bad idea to use them. In article marketing we learn to use key words and phrases in our article titles and article body, but when we use too many it can make an article harder to understand and read. If a publisher is looking for good content that will capture visitor’s interest and keep them on their site longer they will be happy with key words and phrases used in context with an article but not if they are too many and placed where they don’t fit.

Knowing Your Subject

When you review a product you are expected be familiar with and have used the product enough to be able to give a fair assessment of it. For instance a review about a washing machine that you have been using regularly for several months is far more credible and useful as feedback and for prospective buyer information than a review about a washing machine that you have only just bought and used twice.

The same should apply to article marketing and in many cases it happens, but there are also lots of contrived articles. The best writers can carry it off and make it seem as if they use a product or service but many writers can’t fake it. It is pretty obvious that they have gleaned their information from sales spiel and the lack of user experience in an article lowers it’s worth for readers looking for information and publishers looking for content.

My biggest bugbear is travel articles. I love reading about different places from a visitor’s point of view. Contrived travel articles are generally boring and next to useless for readers who want to know what a place is really like and are looking for tips before they book their holiday. If I couldn’t produce more information than can be found on a travel brochure I wouldn’t write about a place.

Do Reviews Work In Article Marketing

I think that there is a place for reviews in article marketing and if they are well written and show user experience they are good for publishers to use as content. Reviews can be written about almost any product or service giving a wide range of subjects to write about – as long as that product or service isn’t your own!

The author Patricia Jones writes for several websites including Mega Music Site, Articles Abroad which offers travel information and The Creative Writer

Music Articles and Reviews Wanted

Wow I didn't realise that it was so long since I had posted here. As always I've been extremely busy building websites. At present I'm working on 2 music sites megamusictalent.com and megamusicsite.com in partnership with Gary Vine, a business associate and friend from way back.

I'm enjoying putting it together and it's great because I get to watch music videos and read some really good articles. Of course I will have to write some articles myself about music for article marketing but that should be fun.

I will also be looking for good music articles and reviews for site content so get writing.

Progress

I've been very lax with this blog lately, too much to do and not enough time to do it in. I've made lots of progress which I will tell you about.

I rebuilt my membership sites Eprofits Centre and Articles Abroad on my new server. It was very time consuming, but the good news is that an upgrade of the Memberspeed software had just come out with added features, so the result is that the sites are now better than before and with more features still to be added.

I've been adding articles to both sites and there are now quite a lot of free digital downloads on Eprofits Centre. I made some products available for visitors to access which is good for rebrandable ebooks of my own and site members. So far there are just 2 levels of membership and one is free. Soon I will add another level of membership where those members can resell memberships at 100% profit should they choose.

I've noticed 2 things with the more developed site Eprofits Centre. First of all the articles are getting more hits than on the main directory. I think that is because the site is optimised for business and computer related articles and the software also lets me optimise the individual categories as well as each article. Another thing is that when I posted a mini review or comment to one of the articles hits shot up. I don't know why but in the software sales bumff you are told that it has been especially designed to add stickiness to sites built with it.

The review manager is an excellent add on. Members can review and give feedback or add information to articles, products, audio and video. Reviewers can set up a profile with up to 5 of their website links included, though I might increase that.

I'm still finding my way around the Memberspeed software but I'm glad that I splashed out for it and can see that it will help me to fulfill many of my business aims.

Worm.win32.netsky Or A Fake Anti-spyware Program

I was expecting some nice gifts and not being threatened with worm.win32.netsky on Christmas day morning. When I turned my computer on windows security alert boxes kept popping up to say that my computer had been hacked into and had a virus and another warned that it had been infected by worm.win32.netsky. My Internet Explorer was constantly opening and trying to take me to spyware removal download sites.

There were 3 new icons on my desktop 'privacy protector', ‘Error Cleaner’ and 'spyware & malware protection'. I had definitely not downloaded them so I reasoned that they could only be part of the problem that I was having. They started scanning by themselves, one told me that I had 161 spyware problems and another 243. Worm.win32.netsky was at the top of both lists and lower down were references to credit card hacking. My desktop turned dark red and a warning bar appeared telling me to click on it to protect my computer.

At first I was worried then logic took over. My virus and spyware software, which comes with my broadband service, updated the day before and when I ran a check it came up with nothing. I had vaguely heard of worm.win32.netsky and did not think that it was so new that a virus scan would not pick up on it. I figured that the whole attack was to panic me into buying one of the products. I am stubborn and if I buy spyware protection it would not be through those methods.

I did a google search for worm.win32.netsky and found a long list of sites. Most of the sites described it as part of the netsky family of email worms that comes to your computer as an email attachment. When you click on the attachment the worm activates then installs itself on your computer and propagates. It harvests email addresses stored on your computer and spreads further by sending itself to them. One or more spyware removal downloads were recommended, but I still did not believe that the computer was infected by anything more than bullying sales methods.

I finally found a forum where a member had described exactly the same thing happening to him. Apparently Worm.Win32.Netsky is a scam, fake malicious software called Smitfraud, an anti-spyware program trojan, engineered by Internet hackers. A fraudulent way to get you to buy spyware removal software. He was pointed in the direction of SmitFraudFix v2.274 and the fix worked for him. I downloaded it and used it and thought that it had worked.

The next day the warnings and desktop icons reappeared. I quickly ran Smitfraudfix again and then I restored my computer to 14 days before the problem appeared. So far so good, the fix and restore seem to have worked. SmitFraudFix v2.274 which apparently only works with Windows XP or 2000 was a free download so the whole thing cost me nothing but time and anxiety. Just to make sure I got a free download of Spyware Doctor from Google and ran it to make sure that my computer was clear and deleted cookies with it.

One of the sites that my IE insisted on going to was selling XP Antivirus. If you do a search for XP Antivirus you will find claims that it is a corrupt anti spyware application that will try to trick you into buying it by falsifying error reports. Do not even think about buying it. XP Antivirus will not remove spyware it will not do anything useful, just scam you out of money.

Where did the problem come from? I am not sure. I had not opened any email attachments for months and would only open attachments if I were expecting them. I downloaded some ebooks and software the day before but had not opened them at that point. I always check downloaded files with a virus scan before I unzip them anyway.

Another possibility is that I visited a dodgy site and the rogue anti spyware program leached onto my computer. In fact when I thought about my surfing the night before it is the most probable explanation. No I do not make a habit of visiting dodgy sites! I was checking my article directory stats and towards the top of a long list of incoming links was a domain that I did not recognise. Out of curiosity I clicked on the link and was taken to a porn site. I did not stick around long enough to see if or why there was a link to my directory, but I will have to do a search to see if any of the articles have links to that site and delete them if they have.

I recall that several years ago when I ran a magazine I checked a link from an advertisement that a subscriber had wanted me to publish. That was a porn site and a virus attacked my computer immediately afterwards. I got rid of the virus and needless to say I did not accept the ad. As I check the links with the articles submitted to my directory I cannot be as careful as I would like to be.

They say that curiosity killed the cat; well it only inconvenienced and annoyed this one. The whole thing is fraudulent and a scam. I am really glad that I did not get caught out but no doubt many others will. Fortunately I always do a search if I am unsure of anything or want to find out about something. The best and most honest answers or information usually comes from forums, not the sites with reviews and links to the products.

Of course worm.win32.netsky might really have been a worm from the netsky family then I really would have had a bigger problem to deal with. I thought that my broadband virus and spyware software would look after my computer but I will now look for something better. I really cannot understand the mentality of the malicious people who manufacture worms and viruses, or the scamsters who try to trick you out of your money.
Author Patricia Jones
Websites: Article Directory - Travel Article Directory - Affordable Web Hosting

Article Source: eprofitscentre.com